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Digital Marketer & Creative Director
I edit videos and shape marketing ideas that help brands feel more engaging, memorable, and easy to connect with.
Case Studies
About me
I’m Jerome, a creative with a background in design and video production, now working in digital marketing. I started out creating visuals and directing content, and over time grew into leading campaigns and shaping brand stories across platforms. I enjoy working across both creative and strategy, making sure ideas not only look good but actually connect and perform.
Marketing Strategy
Social Media
Product Marketing
Art Direction
Video Editing
Motion Graphics
Photoshop
Premiere Pro
Illustrator
Figma
Projects
List of Awards
Recognitions
crafting bold visuals that inspire and elevate brands with thought process.
2025
Xiaomi Philippines
Best Employee
2024
Xiaomi Philippines
Best Employee
Design services
Expertise
Almost a decade of making content people actually watch, share, and remember. I started behind the camera as a video producer, grew into creative and art direction, and eventually took on the full marketing picture. Today I build campaigns that reach millions, and I know how to make the creative and the strategy work together.
Digital Marketing
Branding
Art Direction
Video Editing
Motion Graphics
Design
Marketing Strategy
I build campaigns from the ground up, from concept to KOL execution to launch. At Xiaomi Philippines, I led the REDMI Note 15 Series campaign, delivering +1150% YoY reach, +98% impressions, and +161% engagement, while achieving 137% of sales target and strong first-day performance.
Creative Direction
With a strong foundation in design and video production, I lead creative from concept to final output. I’ve developed key visuals, directed TVCs, and shaped multi-platform campaigns. My work has contributed to campaigns generating over 170M impressions and category-leading share of voice.
Brand Management
I make sure brands show up consistently and with purpose across every touchpoint. Through aligned messaging, visuals, and execution, I’ve helped drive campaigns that reached over 57M users, secured 150+ PR pickups, and built stronger brand presence both online and offline.
Advanced Video Editing
I started as a video producer and still approach editing with that mindset. Story comes first, then pacing, then polish. My work has supported content that consistently reaches 100K+ organic views, across broadcast, social, and live formats, balancing both creative quality and performance.